Beni Mellal is not a tourist place, and few travellers come by. But the city serves as a good base for travelling in both the Middle Atlas and the High Atlas mountains, as well as to the Cascades d'Ouzoud. The market here is good and genuine, and few stalls will have silly tourist products. Most shop keepers would also be charging you prices not too far above what Moroccans pay.
Beni Mellal is quite a big city, and one of the fastest growing in Morocco. It serves as the capital of a large region right in between the High and the Middle Atlas mountain ranges. The local authorities have responded to the immigration from the countryside, by constructing a couple of attractive, if brand new, structures in the centre of town. If anything should be worth discovering here, this might be the place.
Al-Bassatine (t. 023 486805) Marhaba (t. 023 483991) es-Saada (t. 023 482991) Ain Asserdoun (t. 023 483493) Kamal (t. 023 486941) de Paris (t. 023 482245) Tassamet (t. 023 421313) Venisia (t. 023 482348) Zidania (t. 023 481898) Chems (t. 023 483460) Ouzoud (t. 023 483752)